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How do behavioral economics uses in the Automotive industry

October 22, 2017

How do behavioral economics come into consideration in the automotive industry? Uber gives us a great example (though it is not always a positive use as Safemode does).

 

https://qz.com/1105881/uber-is-asking-drivers-to-make-a-downpayment-on-their-future-earnings/

 

 

 

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